On 9 October 2026, Film Commission Torino Piemonte published a news article about Prompt2Screen, the AI cinema hackathon organised by VIA AI Group in Torino. The first edition takes place on 10 October at Blox Space, with 40 selected creators from Italy and Europe working on the theme Automotive Stories.
For VIA — Visual Innovation Awards, Torino is a place to put a practical question in front of an audience: what can a small creative team communicate when it has one day to develop, produce and finish an audiovisual piece? The event connects that question to the city’s automotive identity and to professionals working across film, technology and education.
Why this edition belongs in Torino
Automotive Stories gives participants a shared subject without prescribing one visual style. An automobile can be a designed object, a setting for a conversation, a way of moving through a city or a carrier of memory. Those are possible interpretations of the theme; the actual challenge categories are revealed at the event.
This relationship between place and creative work is central to the edition. The Film Commission’s news piece places Prompt2Screen in the context of Piemonte’s audiovisual community and the potential for exchange between creators, production companies, post-production studios and education. The coverage offers a way for that community to discover the event. It is a news publication, not an announcement of Film Commission sponsorship or patronage.
From a brief to a shared screen
A hackathon makes the production process visible. Teams must choose an achievable idea, divide responsibilities and decide what to leave out. The deadline gives those decisions a consequence: a piece has to reach the screen. The public conversation can then begin with the work itself, rather than a prediction about what the technology might eventually do.
At Prompt2Screen, participants work individually or in teams of up to three. The announced programme moves from a morning briefing to creation, a 17:30 submission deadline and an evening programme of panels, screenings and awards. It is an official side event of Italian Tech Week; the Prompt2Screen event listing carries the current programme and registration status.
The people and partners in the room
The edition involves Krea, ElevenLabs, Are Films and Wave by Vento. The announced speakers include Francesco Ronchi (Synesthesia), Alessandro Ceccon (Haki Team), Davide Carlomagno (SpaceX Ai), Marco Mazzaglia (PoliTo) and Mattia Morgut (RAI). Riccardo Vincenzi participates as organiser for Visual Innovation Awards.
For local professionals attending, a useful conversation starts with a specific creative decision. Ask a team why it kept one shot, how it built the soundtrack, or which part required the most revision. Those questions can reveal where a workflow is useful and where further craft, collaboration or development is needed. They are suggestions for discussion, not judging criteria.
Practical information for 10 October
Prompt2Screen takes place at Blox Space, Via Pietro Micca 21, Torino. Creator arrival is at 09:00, with the category briefing at 09:30 and creation starting at 10:00. The evening audience programme starts at 18:00; showcase and awards are scheduled for 19:30. All times are local.
As checked on 9 October, Luma shows the event as full with a waitlist. Check your confirmation and the live pass information before travelling. The Prompt2Screen news article brings together the event details and the link to the Film Commission coverage.
A working chapter in VIA’s wider programme
VIA brings film and AI into festivals, hackathons and public screenings. These formats create different opportunities: discovering finished work, trying a production process, and discussing what an audience actually experiences. Prompt2Screen contributes the practical making stage to that wider programme.
The same interest in creative decisions informs the Milan AI Festival journal’s project breakdown guide, which helps makers explain how a piece developed. Milan AI Festival is also a VIA Group event; its own dates and programme remain to be announced. For collaborations with VIA, contact info@viagroup.ai. For Prompt2Screen press or event enquiries, use info@prompt2screen.com.
